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Deloitte Manager, DTA/DLA - Brand Marketing and Communications in St. Louis, Missouri

Manager - Brand Marketing and Communications, Deloitte Leadership Academy

-- Brand Marketing and Communications, Deloitte Technology Academy

The Deloitte Leadership Academy (DLA) and Deloitte Technology Academy (DTA) are leading-edge, branded educational institutes that serve as developers of talent across the firm. DLA will emphasize human capabilities as complementary to technical ones, setting the standard for creating growth-oriented and inclusive professionals and leaders for the future of work. DTA will grow key technology skills via a blend of solutions, dedicated faculty, and strategic partnerships that differentiate Deloitte as the premier organization for technology skills development. When operating at full scale, both DLA and DTA will serve all Deloitte professionals.

The chief purpose of Learning & Development at Deloitte is to grow leaders for the future, build world-class capabilities for maximum client impact, and consistently deliver an exceptional development experience to our people. Building a brand for DLA and DTA that conveys this purpose and communicating it effectively internally and externally is critical to achieve our goals.

Work you'll do

As a Marketing Manager, you will lead projects aligned to the branding of DLA or DTA as well as communication strategies and designs highlighting one or more threads of work within the academies. You will support the branding, marketing, and communications to launch and build DLA or DTA while contributing to thought leadership in alignment with the strategic vision. Your efforts will support and promote the curricula of DLA or DTA which align with the learning and talent development strategy to achieve desired business outcomes, on time and within budget. The responsibilities include:

Branding & Communications Management

Develop and execute comprehensive internal and external marketing, public relations and communication strategies for the Deloitte Tech Academy overall as well as for key milestones and priorities.

Lead key marketing and communications campaigns in collaboration with multiple Deloitte branding initiatives (e.g., Talent Experience, Tech Narrative, DU, etc.) and implement deliverables, while identifying strategic communications channels (both internal and external) to amplify messages.

Weave storytelling and human-centered, inclusive language into messaging to personalize the narrative and capture Deloitte's unique culture, values, and exceptional talent experience.

Conduct needs analysis to identify next-up hot-topics and communications needs.

Maintain an active curiosity about the latest trends in the leadership and technology training landscape (including competitor actions) to anticipate business asks and oversee the creation of marketing and communications solutions to keep DLA/DTA's brand as the premier destination for leadership and technology skill development.

Stakeholder Relationship Management

Foster strong relationships with internal stakeholders to produce clear, consistent, and creative marketing and communications that align with key DLA/DTA objectives related to acquisition, retention, skill building, etc.

Foster strong relationships with external stakeholders in targeted media outlets to boost placement of our messages as desired

Establish and maintain close ties with DLA/DTA leaders and other L&D marketing and communications professionals to ensure consistent messaging.

Serve as business advisor and brand/communications expert to help the business understand the DLA/DTA portfolio.

Strategy Development

Create and review deliverables that support and drive strategy and organization of DTA

Operations Management

Contribute to remote teamwork to deliver on the DLA/DTA vision across geographies-executing with strong project management skills to monitor projects, financials, scope, issues, risks, timelines-by delivering quality solutions that achieve desired business outcomes.

Collaborate with the leadership team to monitor the effectiveness of core communications materials and strategy.

Leverage team resources to produce dashboards and measurement reports as needed to monitor efforts with stakeholders.

Own and manage individual marketing and communications plans and budgets to execute against overall L&D strategy.

Resource Management & Development

Contribute to a high-performing team by sharing leading marketing and communication practices and using metrics to inform planning decisions.

Create a teaming environment which encourages sharing of best practices, driving innovation, and continuing improvement.

Exhibit a consultative mindset to assess current state, define future vision and define gaps

Qualifications

Required:

  • Communications professional with a minimum of 10 years relevant experience

  • A Bachelor's degree (preferably in Communications, English, Public Relations, or Journalism) is required

  • Proven success in developing and executing internal and external communications strategy and communications plans for a large business, preferably in professional services

  • Strong writing, editing, and copy-editing skills and previous writing/editing experience in corporate communications, PR, or journalism fields required

  • Experience in successfully managing and delivering sensitive, crisis, and executive communications requests in a large-scale corporate environment preferred

  • Ability to work in a matrixed environment and build trusted relationships across a diverse group of stakeholders

  • Demonstrated consultative approach: excellent communication and influencing skills to communicate effectively and credibly, both verbally and in writing, with audiences at all management levels

  • Strong relationship building and stakeholder management skills, including experience owning client relationships with senior leaders

  • Ability to analyze and synthesize data from multiple sources to identify themes and develop compelling recommendations

  • Ability to work autonomously and effectively in a fast-paced, complex, multi-tasking virtual environment

  • Strong command of Microsoft Office skills and ability to produce deliverables that carry a "stamp of excellence."

  • In Excel, aggregate data, conduct complex analysis, and display results visually

  • In PowerPoint, translate data into insights and tell a logically structured, succinct, and compelling story tailored to your audience that conveys clear, actionable recommendations

  • In Word, create clear, concise communications with a user-friendly layout conducive to cognition

  • Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future

Preferred:

  • Strong strategic-thinking skills with an ability to collaborate with team members on best practices

  • Outstanding interpersonal skills that build relationships across levels with a capacity for influence, collaboration, and consensus-building

  • Some amount of travel could be required based on role responsibilities

How you'll grow

At Deloitte, our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders, we believe there's always room to learn. We offer opportunities to help sharpen skills in addition to hands-on experience in the global, fast-changing business world. From on-the-job learning experiences to formal development programs, our professionals have a variety of opportunities to continue to grow throughout their career.

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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

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