Deloitte Senior Marketing Campaign Content Developer, Marketing Performance Operations in Raleigh, North Carolina
In today's world, customers expect companies to know who they are and what they want. Customers want to have products, services or experiences that best suit their needs delivered to them seamlessly across physical and digital channels. Customers are human first: driven by dynamic wants, needs, and desires. The ability for brands to make personal, meaningful connections on a human level has never been greater and the Experience Management team at Deloitte Digital delivers on those experiences in a way that allows companies to own the customer journey end-to-end.
We help companies connect key data sources to understand what matters most to people; connect to advanced technologies like AI and machine learning to sense and respond to those needs at scale; and connect their systems to unlock insights, create collaboration and drive acquisition, engagement and loyalty. Most importantly, we empower companies to connect with customers in personal, meaningful ways that respect them as people, not just customers.
The Experience Management team at Deloitte Digital gives companies the ability to build and leverage the connections - between people, systems, data and technologies - so they can deliver personalized, contextual experiences to customers at scale. We are seeking to transform the way brands interact with their customers and elevate the human experience.
Work You'll Do
Our team is looking for a Senior Marketing Content Developer with knowledge of marketing cloud platforms. Responsibilities include:
Ability to hand code HTML files optimized for email.
Responsive and fluid conversion of PSD files to HTML optimized for emails.
Act as a content creation expert for clients and internal teams.
Execute image editing on provided PSD's.
Work with preexisting HTML files and make suggestions/updates for coding improvements to enhance the rendering across a wide range of email clients.
Integrate email content into email platforms for campaign deployment, including Can Spam requirements.
Coordinate with internal teams to fulfill email content creation and change requests.
Consult and trouble shoot on HTML/text mailings, dynamic content personalization, and URL issues. Conduct content quality assurance tests to ensure the coding meets clients expectations.
Recognize opportunities for coding efficiencies (experience with templates and wireframes).
Integrate with 3rd parties such as live clicker, movable ink, etc.
Maintain document for the projects.
Create and modify landing pages as needed.
Perform code and creative reviews to optimize code and QA best practices. HTML 5.0 programming, CSS 3, and web markup.
Travel up to 30% (While 30% of travel is a requirement of the role, due to COVID-19, non-essential travel has been suspended until further notice.)
Advertising, Marketing & Commerce
Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients' brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act. We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios.
We serve our clients through the following types of work:
Cross-channel customer engagement strategy, design and development (web, mobile, social, physical)
eCommerce strategy, implementation and operations
Marketing Content and digital asset management solutions
Marketing Technology and Communication Technology solutions
Marketing analytics implementation and operations
Acquisition and engagement campaign ideation, development and execution
Agile based, design-thinking, user-centric, empirical projects that accelerate results
7+ years of email and web development experience.
Advanced knowledge of HTML/CSS for email.
Advanced knowledge of responsive and fluid code optimized for email.
Advanced knowledge of XML.
Attention to detail.
Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.