Deloitte MarTech Senior Manager in Philadelphia, Pennsylvania
Mar Tech SeniorManager
In the face of uncertaintyand risk, we help clients create, implement and sustain strategies for growthand value creation, portfolio optimization, differentiation, disruption andbusiness model / ecosystem transformation.
The Customer and Marketing practice of Deloitte is seekingcustomer-centered marketing leaders accustomed to working with Fortune 500companies to transform their organizations. We are looking for Digital SeniorStrategists who have worked at the intersection of marketing, digital andcustomer experience and who desire to be leaders in the space
MarketingSciences is at the forefront of guiding data driven strategies by leveragingemerging technology, keen analytic abilities and a laser focus on addressingthe client s business initiatives. Marketing Sciences is a critical influencer in what drives marketingsuccess and is in constant exploration for clients as the discipline of a datafirst mentality as marketing evolves.
Work you ll do
Thisperson works cross-functionally between teams to guide measurement frameworks,learning agendas, data strategy, performance analytics, modeling and technologysolutions.
Embodyan intellectual curiosity around what data means by putting it into context ofthe client s business and focusing on asking the next question.
Exercisestrong collaboration with others providing support to an extended team, sharingskills & expertise with co-workers, and constantly expanding your knowledgebase.
Wear manyhats, between steering a team of Sr. Analysts, partnering with internal teams,client facing exposure, and diving in with a start-up mentality.
Apply astrong familiarity with all available analytics tools, both syndicated andproprietary to ensure all client recommendations are supported by quantitativeand/or qualitative research.
Use datato evaluate the effectiveness of marketing strategies, tactics, and measurementtechniques.
Bring astrong background with proven experience in digital analytics, measurement,modeling, and data quality.
Work ona fast paced, forward-lookingCPG brand who is pushing the status quo in usingdata to drive marketing decisions.
Workcross-functionally with multiple internal teams developing strong workingrelationships and have a hands-on mentality.
7 years of consulting experience and/or Marketing project implementation experience.
Additional experience in 2 of the following technologies:
Marketing Automation (Eloqua, Responsys, Marketo)
DMPs (Blue Kai, Rocket Fuel, Trade Desk etc.)
DSPs (Adobe Media Optimizer, DoubleClick, Media Math)
Data visualization, Tableau, Omniscope, PowerBI, Web Analytics, Adobe Analytics, Good Analytics, Webtrends
Ability to travel to client sites 80-100% of the time.
Must be legally authorized to work in the United States without the need for employer sponsorship now or in the future
Bachelor's degree in computer science, information systems, or other technology-related field
Experience with Wave Analytics or Lightening
A strong desire to learn and passion for digital marketing, research and analytics
Strong understanding of SDLC methodologies (Agile, SCRUM, RUP, other).
Experience presenting to clients or other decision makers to present and sell ideas to various audiences (technical and non-technical).
How you ll grow
At Deloitte, our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders, we believe there s always room to learn. We offer opportunities to help sharpen skills in addition to hands-on experience in the global, fast-changing business world. From on-the-job learning experiences to formal development programs at Deloitte University, our professionals have a variety of opportunities to continue to grow throughout their career. Explore Deloitte University, The Leadership Center. at http://www2.deloitte.com/us/en/pages/careers/articles/life-at-deloitte-benefits-and-rewards.html
At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you. at http://www2.deloitte.com/us/en/pages/careers/articles/life-at-deloitte-benefits-and-rewards.html
Deloitte s culture
Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware. We offer well-being programs and are continuously looking for new ways to maintain a culture where our people excel and lead healthy, happy lives. Learn more about Life at Deloitte.
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Category: Management Consulting
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