Deloitte Marketing Senior Manager - New York in New York, New York

Senior Manager - Strategic Marketing Planning New York

Are you an experienced marketing and communications professional with demonstrated capabilities in designing, producing and executing strategic client-focused marketing programs? Are you looking to take your skills to the next level? Do you keep current on the latest marketing trends and think boldly and strategically on how to incorporate them? Are you interested in creating integrated, cross-channel marketing deliverables that advance the Deloitte brand and deliver on the strategic objectives of marketing campaigns? Do you thrive in a fast-paced environment, working with colleagues both in-person and in a virtual setting, to meet our business and client needs?

Work you ll do

SMPs serve as trusted marketing advisors to their business leaders and key stakeholders. Responsible for developing strategic marketing plans for best-in-class marketing operations as well as oversight for marketing campaign execution. In addition, senior SMPs build specific programs, utilizing innovative, go-to-market tools and approaches, to bring the full capabilities of the firm to bear with maximum reach and impact to the market. As a Strategic Marketing Planner for New York, you will contribute to the growth and development of our organization in a variety of ways.

Strategic Marketing Planner responsibilities in support of New York:

  • In conjunction with the Managing Partner, develops, maintains, and drives prioritization of all marketing activities for New York

  • In consultation with Managing Partner, develops the marketplace strategic plan; manages project plan and oversees execution

  • Drives collaboration between the businesses, industry and other colleagues to drive strategic marketing campaigns

  • Coordinates with Internal Communications around initiation and development of strategic marketing campaigns

  • Collaborates with PR team to drive media coverage when applicable

  • Engages other SMPs to coordinate campaign activities and pull in other capabilities, as appropriate

  • Manages overall marketing calendar, including major campaigns, product/offering launches, major events, and core marketing maintenance activities

  • Along with Marketing Services, develops metrics and KPIs to assess campaign success at the campaign, activity and channel levels to inform future campaign tactics

  • Brings innovative thinking and marketing practices to all marketing activities

The team

Deloitte s Marketing & Communications team combines the power of Deloitte s brand with the most inspired marketing techniques to produce business results for our clients. From events to social media to digital strategy and execution, we elevate the Deloitte brand and strategic positioning, delivering a cohesive, consistent experience. The team brings together creative and technology skills, business insights, and best practices to develop innovative creative assets that engage our clients. It also executes with agility and measureable performance through best-of-breed solutions, centralization of key information and operations, and optimization of data, tools, people and process.

Category: Business Development / Sales / Marketing

Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled