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Salesforce Marketing Cloud (SFMC) Manager

Deloitte Digital is creating a new model for a new age-we’re an agency and a consultancy. Understanding the digital space and preparing for what’s next is at our core. We help clients reimagine how profits are made, how relationships are created and managed; we reshape how work gets done, and rewire the competitive fabric of entire industries. That’s the power of driving disruption. That’s Deloitte Digital.

Work you’ll do

The Marketing Technology & Transformation (MT&T) practice aligns talent, operating models and the latest marketing technologies with data and analytics tools to personalize the customer experience at every interaction to drive business results. As a member of the MT&T practice, you will be part of a collaborative team of passionate marketing technology experts, who are working at the forefront of innovation in this space.

As a Salesforce Marketing Cloud (SFMC) Manager, you will bring considerable technical and product expertise to deliver world-class SFMC-based solutions to clients. You will be part of a dynamic leadership team that will be responsible for driving SFMC technical solutions at client sites. 

Your responsibilities will include: 

• Leading engagement planning and budgeting 

• Mobilizing and managing engagement teams, and establishing the project structure and governance 

• Defining requirements and driving the completion of deliverables

• Understanding client business and technical requirements

• Facilitating buy-in of proposed solutions from top management levels at the client

• Managing internal, client and partner stakeholders, including C-level executives

• Managing engagement economics, risk and day-to-day interactions with executive clients and sponsors

• Leading business development initiatives including selling to C-level executives and 

• Directing on-time, quality delivery of work

The team

Advertising, Marketing & Commerce

Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients’ brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act.  We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients’ marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios.

We serve our clients through the following types of work: 

• Cross-channel customer engagement strategy, design and development to include the creation of omni-channel digital experiences across web, mobile, social, physical, AR/VR, voice, gesture, IoT, and video

• eCommerce strategy, implementation and operations

• Marketing Content and digital asset management solutions

• Marketing Technology and Advertising Technology solutions

• Marketing analytics implementation and operations

• Advertising campaign ideation, development and execution

• Acquisition and engagement campaign ideation, development and execution

• Agile based, design-thinking, user-centric, empirical projects that accelerate results

Qualifications

Required :

• Four-Year Bachelor’s Degree

• 7 years of relevant technology consulting or industry experience

• Completion of SFMC Email Specialist Certification 

• Hands-on platform experience on Salesforce Marketing Cloud, and/or other SFMC ecosystem platforms (i.e. Audience Studio-DMP, Datorama, Interaction Studio, etc.)

• Experience leading large full-lifecycle implementations and/or implementing integrated solutions including other SFMC ecosystem technologies, cloud-based marketing solutions, integration services and data modeling

• Travel up to 50% (due to COVID-19, all non-essential travel has been suspended until further notice)

• Ability to begin work within 4-6 weeks from the time an offer, if made, is accepted

Preferred:

• Other Salesforce or SFMC certifications preferred, but not required 

• Understanding or exposure to SFMC components (i.e. Audience Studio, Datorama, Interaction Studio, etc.)

• Experience with other marketing technologies and analytics tools (i.e. Adobe, Oracle, Sprinklr, Google, etc.) 

• Knowledge of Salesforce Sales Cloud, preferred but not required

• Experience in leading SFMC implementations 

• Experience leading large teams (on- and off-shore) and technology engagements, including client and consulting staff

• Strong communication skills (interactions with executive clients and sponsors)

• Experience with selling to C-level executives and other business development activities

How you’ll grow

At Deloitte, our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders, we believe there’s always room to learn. We offer opportunities to help sharpen skills in addition to hands-on experience in the global, fast-changing business world.  From on-the-job learning experiences to formal development programs at Deloitte University, our professionals have a variety of opportunities to continue to grow throughout their career. Explore Deloitte University, The Leadership Center.

Benefits

At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits.Learn more about what working at Deloitte can mean for you.

Deloitte’s culture

Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware. We offer well-being programs and are continuously looking for new ways to maintain a culture where our people excel and lead healthy, happy lives. Learn more about Life at Deloitte.

Corporate citizenship

Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people and our communities.  We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities. Learn more about Deloitte’s impact on the world.

Recruiter tips

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About Deloitte

As used in this document, Deloitte means Deloitte LLP and its subsidiaries. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.