Deloitte Public Relations Senior Manager-Financial Services-Deloitte’s Green Dot Agency in Los Angeles, California
Public Relations Senior Manager- Financial Services - Deloitte's Green Dot Agency
Are you a public relations professional who is unafraid to think differently, always thinks strategically, and knows how to build strong reporter relationships? A team player who can creatively build public relations efforts tied to business objectives. We are seeking a passionate and experienced leader to shape Deloitte's FSI business storytelling in the news media and with other audiences. If this is you, hit the "apply now" button!
This position is responsible for providing strategic counsel to multiple stakeholders and leading strategic public relations efforts in coordination with the marketing team across Deloitte's FSI business, which includes Banking, Hedge Funds, Mutual Funds, Private Equity, Insurance, Real Estate, and Center for Financial Services.
The Public Relations Senior Manager oversees the practice's media relations strategy and planning initiatives that are integrated with its marketing campaigns. The ideal candidate will be a public relations professional with a demonstrated ability to work collaboratively with individuals at all levels of a matrixed organization, effectively manage an external agency, coach leaders on media interviews, and be a resource for reporters covering the world of Financial Services.
What you'll do:
As the FSI public relations lead in Deloitte Services LP you will contribute to the growth and development of our organization in a variety of ways, you will:
Serve as a strategic trusted advisor to leadership, business and key stakeholders across the practice
Develop and drive public relations programs that help explain how the FSI practice is making an impact for our clients and the public, and position us to grow work with current clients and perspective clients
Develop public relations strategies focused on key business priorities and execute this strategy across priority campaigns to build Deloitte's brand in the marketplace
Collaborate closely with the FSI marketing team as well as other Deloitte industry PR leads, and public relations leads across Deloitte's businesses to ensure messaging, reporter outreach, and signature issue positioning are aligned
Manage external public relations agencies, tracking budgets, monthly reporting and delivery of support to meet business goals
Build and/or strengthen key reporter relationships, staying current on relevant news outlets, reporters and their areas of focus, and proactively pitch Deloitte leaders, thought leadership and client impact stories
Prepare spokespeople and leaders for media interviews and speaking engagements by providing refresher media training as appropriate and facilitating and coordinating media training for spokespeople when required.
Employ strong project management skills and juggle multiple tasks simultaneously, consistently delivering high quality results
Deloitte's Communications team provides value by delivering innovative communications strategies and approaches for internal and external audiences. We build and protect our brand, and help our leaders influence positive behaviors, drive change, reinforce successes, and promote a strong sense of community through coordinated, consistent messaging. From concept to execution, we help our leaders reach their audience and achieve a consistent standard of excellence using proven communication methodologies.
Communications professional with a minimum of 12+ years relevant experience
A Bachelor's degree, preferably in Communications, English, Public Relations or Journalism
Deep understanding of the FSI landscape, with a strong background in media relations best practices, reporter engagement, connection and use of social media to amplify media coverage
Proven success in developing and executing external communications strategy and communications plans for a large business, preferably in professional services
Experience developing and executing executive positioning programs and working with senior leaders, collaborating across a multi-disciplinary marketing team
Executive presence and strong communication skills, comfortable managing to results - providing strategic counsel, asking good questions, challenging the status quo, suggesting alternatives and articulating pros and cons
High level of comfort with ambiguity and fluid priorities; ability to manage multiple and complex priorities efficiently and effectively
Ability to successfully engage and lead team members, providing effective guidance, coaching and capability development, maintaining close understanding of all team activities, ensuring high quality for all activities/deliverables, and implementing course corrections when needed
Ability to successfully engage and manage an external PR agency
Ability to make connections in a highly matrixed environment, with an eye on collaboration and integration, across all levels of the organization
Strong listening and persuasive communication skills; able to gain consensus through influence and be able to pivot when warranted
Experience in measuring the effectiveness of communication strategies
Expert-level proficiency with Microsoft PowerPoint, Outlook and Word. Knowledgeable in all aspects of Microsoft Office and ancillary programs
Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.
How You'll Grow
At Deloitte, our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders, we believe there is always room to learn. We offer opportunities to help sharpen skills in addition to hands-on experience in the global, fast-changing business world. From on-the-job learning experiences to formal development programs at Deloitte University, our professionals have a variety of opportunities to continue to grow throughout their career. Explore Deloitte University, The Leadership Center.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.