Deloitte Associate Creative Director - Content and Copywriting (Manager) - National_Office in Darien, Connecticut
Associate Creative Director - Content and Copywriting (Enabling Areas - Manager)
Are you a master storyteller with a gift for bringing stories to life? Are you a fierce and articulate advocate for customer needs? Do you thrive on optimizing content across channels based on performance? Have you mastered your craft and have a passion for talent development? If so, you may be the ACD we are looking for.
The Deloitte Consulting Marketing Team is seeking a bright, highly motivated, energetic, and persistent professional to join our team. We're looking for a brand ally who can create compelling original content while also being comfortable editing material written by others.
You'll work with highly collaborative campaign teams to drive engagement and ensure our brand shines through across a variety of channels - web, email, social media, paid media, printed materials, and event materials. Creativity, attention to detail, and commitment to customer service are critical for success.
What you'll do (Responsibilities):
Work with the Marketing Portfolio extended team to understand portfolio objectives, key messages, and target audiences in order to inform content creation
Lead the career development of our copywriting team
Lead the development of creative standards, best practice training, and priorities for our copywriting team
Interview subject matter experts with curiosity and focus to develop priority marketing assets
Work closely with campaign marketers and stakeholders to bring their vision to life with copy that's engaging, on-brand, and low-risk
Work closely with our Marketing Services Team Lead and Creative Director to develop strategic priorities for the team and lead tactical execution with the help of your team
Proactively vocalize and inspire improvements to our creative processes and capabilities to better our craft
Shepherd and grow client relationships while advocating for the customer and your team
Write and edit for a variety of media, including websites, blogs, emails, online ads, style guides, social media, sales collateral, client stories, and more
Write derivative content for a variety of owned channels with a laser focus on meeting campaign objectives
Collaborate with channel owners (e.g. web, email, social) to understand channel-specific best practices, rules of the road, and suggested enhancements
Work with extended campaign team to analyze, test, and optimize content performance
Review content for brand continuity, voice, tone, and grammar
Collaborate with graphic design team on marketing campaign assets
Manage project timelines
Deloitte's Consulting Marketing team combines the power of Deloitte's brand with the most inspired marketing techniques to produce business results for our clients. Through marketing strategy and execution, we elevate the Deloitte brand and strategic positioning, delivering a cohesive, consistent experience through campaigns grounded in business insights, industry best practices, creative power, and digital execution.
Bachelor's degree in marketing, English, PR, communications, journalism, business, or related field
7+ years' experience in content writing/marketing/advertising/technology/PR
Proficient with MS Word, Excel, and PowerPoint
Excellent written and oral communication skills
Understanding of what it means to be a creative lead who elevates those around them
Ability to navigate ambiguous situations, clients, and projects with a solution-oriented mindset
Overall digital marketing, content strategy, and channel strategy knowledge
Ability to research, interview, and compile information from a variety of sources
Strong design sensibility/familiarity with design apps
IT and technology knowledge
Project and time management expertise
Self-starter with a focus on detail and meeting deadlines
Ability to multitask and work with little supervision
Persuasive team player with a knack for working across groups
Willingness to meet the stakeholder or subject matter expert where they're at
Ability to nerd out on campaign and creative strategy, but capable of giving internal stakeholders the most bang for the buck when timelines are tight
Persistence with a side of flexibility
Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $119,000 to $219,000.
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.