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Deloitte Marketing Manager in Baltimore, Maryland

Deloitte Consulting LLP - Marketing Manager - Artificial Intelligence (Manager)

Location is flexible

Deloitte's full-service Marketing organization is seeking an innovative marketing mastermind who is comfortable crafting and executing marketing strategies to drive growth of Deloitte Consulting's AI business. The Deloitte AI Marketing Manager serves as a trusted marketing advisor to business leaders and key stakeholders, with a focus on crafting campaigns and contributing to ideas internally and externally that amplify how we help our clients build AI-fueled organizations. You will foster relationships and use creativity to drive results through marketing efforts that are tied to business objectives.

Join us as we help our clients rethink the way humans and machines interact with working environments. AI-fueled organizations can create durable competitive advantage when the CEO and C-suite collectively harness data, advanced analytics, and AI to shape strategic possibilities for both the near and long term in support of their corporate strategy. Together, we'll discover new ways to communicate how to build an AI-ready culture and AI strategy and create marketing strategies that deliver results for Deloitte's AI business. If you're ready to make an impact, join our team to become our partner in growth.

Work You'll Do | Key Responsibilities

The Deloitte AI Marketing Manager will work as part of the Strategy & Analytics Marketing group to support Deloitte's AI Institute and AI Strategic Growth Offering leadership team to develop and execute strategic marketing plans, with a focus on bringing creative and innovative approaches to campaigns. In this role, your responsibilities will include:

  • Strategic Campaign Planning - Developing and executing integrated campaigns plans, infused with insights and grounded in business priorities

  • Campaign Development and Implementation - Leading the development of creative and innovative campaigns, with a focus on full-funnel activities and demand generation; liaising with internal and/or external agency partners to launch and optimize

  • Content Strategy & Development - Overseeing content strategy and content development, including reviews / approvals for activations such as web, sales sheets, client stories and/or other sales and marketing materials that support the strategic marketing plan

  • Thoughtware Execution & Commercialization - Facilitating go-to-market launch and promotion of key pieces of thought leadership

  • Event Support - Leading pre-, during-, post-event activities, including ROI capture, where applicable

  • Data & Analytics - Developing data-driven reports that tell a compelling story and articulate clearly-defined and actionable recommendations

  • Collaboration - Working across multiple teams, including business leaders, other members of Deloitte's Strategy & Analytics marketing team, internal and external communications team, alliances, and agencies to ensure marketing alignment to business priorities as well as execution of the strategic marketing plan against KPIs

Qualifications

  • Bachelor's degree or higher in Marketing, Communications, English, Public Relations or related field

  • 8-12 years of related experience in marketing, with a focus on business marketing strategy planning and communications, including an understanding of how marketing and comms strategies and tactics come together to provide measurable results

  • Creative mindset with passion and drive to foster innovation in marketing and communications. Able to manage creative teams and give strategic direction to advance brand position in the market

  • Team-oriented approach, with ability to take initiative, prioritize and simultaneously manage multiple projects and tasks while meeting client expectations and deadlines

  • Outstanding interpersonal, written, verbal and presentation skills

  • Polished executive presence and professional client service manner

  • Demonstrated ability to be collaborative and interact with all levels of management

  • Flexibility, adaptability and level of comfort with ambiguity and fluid priorities

  • Strong project management skills, with attention to detail and excellent follow-through skills

  • Superior Microsoft Office skills (e.g., Word, Excel, Power Point, Outlook)

  • Limited immigration sponsorsip may be available

  • Ability to travel 10%, on average, based on the work you do and the clients and industries/sectors you serve

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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

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